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camilletrombini3
Feb 16, 20243 min read
The importance of data collection and segmentation in an omnichannel and cross device campaign
In digital marketing, data collection and segmentation are fundamental practices for personalizing your advertising campaigns. When it...
10
camilletrombini3
Feb 16, 20245 min read
Best practices for an effective cross-device marketing strategy in 2023!
In France, 89% of households own at least one computer and 77% own a smartphone. These contact points are imperative to exploit if you...
10
camilletrombini3
Feb 16, 20244 min read
The advantages of programmatic advertising for a cross-device marketing campaign
Programmatic advertising is an automated process of buying and selling advertising space online. This method has become very popular due...
30
camilletrombini3
Feb 16, 20244 min read
The differences between multi-device marketing and cross-device marketing
If you work in digital marketing, you've probably heard of multi-device and cross-device. Both terms involve using multiple digital...
270
camilletrombini3
Feb 14, 20246 min read
How to integrate a cross-device marketing strategy into an omnichannel marketing campaign?
It is important to adapt to the diversity of advertising channels and devices used by consumers. The integration of a cross-device...
50
camilletrombini3
Feb 14, 20243 min read
Cross-device and omnichannel marketing: An essential synergy for an optimal customer experience
It is important to adapt to new consumer habits. With the increasing use of a multitude of devices such as computers, smartphones,...
20
camilletrombini3
Feb 14, 20243 min read
Cross-device retargeting in an omnichannel campaign: convert prospects into loyal customers
In digital marketing, cross-device retargeting has become an essential strategy for converting prospects into loyal customers. This...
00
camilletrombini3
Feb 14, 20244 min read
Marketing Cross Device: How to choose the most relevant digital channels?
Cross-device marketing has become essential for brands wanting to effectively reach their target audience as consumers use multiple...
20
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